In TeleAds, advertisers can launch campaigns for both Telegram Mini Apps and Bots. However, it's important to understand the differences between them before starting your ad campaign.
Telegram Mini Apps and Bots serve different purposes, though both enhance user interaction within Telegram.
Mini Apps are fully interactive web applications that run inside Telegram. They provide a seamless, app-like experience with custom UI and advanced functionality, such as e-commerce stores, games, or booking systems.
Bots are automated chat-based interfaces that interact with users through messages, commands, and inline queries. They are primarily used for automation, notifications, and simple interactions.
Mini Apps | Bots |
Rich functionality with interactive elements | Text based interfaces |
Ideal for complex interactions | Best for simple, straightforward interactions |
Used for productivity tools, gaming, eCommerce, and other advanced use cases | Used for command-based tasks, customer support, and content delivery |
Unlike bots, Mini Apps offer a richer user experience with web-like navigation and dynamic content while still being easily accessible within Telegram.
Bots may work better for some ads, while mini apps may perform better for others. We recommend perform testing as there’s no guarantee that one will always outperform the other.
